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Justin Bartak

Startup Founder, CEO, CTO, CDO, CPO, CMO

Justin Bartak

Startup Founder, CEO, CTO, CDO, CPO, CMO

Justin Bartak has a successful track record of building visionary B2B SaaS desktop, mobile and iOS products from startup to worldwide success. He's got a natural talent for transforming innovative ideas into winners with unbeatable UI/UX. Justin is known for his strategic product planning, blending research, design savvy, and agile methods to shape the product, the brand and the organization. Plus, he's great at rallying remote cross-functional teams from different areas, encouraging teamwork, and sparking their drive to make outstanding products that customers love.

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Zero to One Product Visionary

Norhart® offers innovative SaaS fintech, banking, and investment products


CTO, CDO, CMO Norhart®
Fintech Product Design, Software Dev, Tech Innovation and UI/UX
Product - Norhart Invest™

Innovative Product Vision

Building Business Growth Engines
Led Norhart's product vision with a significant $200M+ initiative. Our goal? To kickstart innovation and make the company all about product design, with a serious focus on obsessing over products and customers.

Amazing Product Designs (UI/UX)

Products Customer Love
Established and crafted the organizational product vision and product strategy, overseeing software engineering, product design, and user experience (UX) initiatives to guarantee successful profitability outcomes and the attainment of KPIs and OKRs throughout the organization. Ensured that our product experience (UX) remained the top priority in all decisions to differentiate our product from competitors. Obsessed over all product details to ensure customer needs, pain points, and feedback were beyond what was expected

Building The Future With AI

Reduced Product Development Time
Successfully developed and built a Fintech platform at scale that generates $70 million annually in investment capital. Its standout features include an intuitive user experience(UX) and a streamlined user interface (UI), setting it apart from the competition. Harnessed the power of AI to slash development time by 50%, facilitating the acceleration of both the product ship date and release. These time-saving measures allowed us to dedicate more resources to product innovation, as well as refining the User Interface (UI)and enhanced user experience (UX).

Cutting-Edge Product Development

Building The Future With AI
Developed multiple SaaS products using Plaid®, Modern Treasury, React.js, Node.js, Redis, DynamoDB, and AWS Infrastructure. Successfully developed and built a Fintech platform at scale that generates $70 million annually in investment capital per year.

"Justin is someone extraordinary. Usually, someone with this strong skillset can be difficult and may not fit culturally within a company. Justin is different. He is intensely loyal and will work incredibly hard to support you and help make your dreams come true. He finds great joy in building high-performance teams that produce exceptional products and results, and his people love him for it. Justin's teams constantly received the top engagement scores in the entire company."

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Designs Award Winning Tech Products

Gro CRM® is a secure and user-friendly CRM platform designed for Apple® users


Founder and Chief Product Officer Gro Software®
CRM Product Design, Software Dev, Tech Innovation and UI/UX
Product - Gro CRM®

One Product To Rule Them All

CRM App Users Craved
Founded and drove the vision and software development for this innovative B2B SaaS platform, tailor-made for iOS devices and Apple Business Users. It was a hit worldwide, making waves everywhere. Our hard work paid off big time, scoring us many awards for product design and product user experience.

Influenced Global Businesses

Worldwide Product Growth
Built a highly optimized and secure tech stack platform at scale to connect Apple’s 23 million Small Business Users to our CRM Platform. Collaborated with Apple’s B2B marketing teams to enhance our product brand, marketing strategies, and market positioning. Utilized Machine Learning (ML) to improve the user experience workflow by analyzing data and converting it into leads. Increased our customer base by 86% year over year by formulating crucial marketing and brand awareness strategies to enhance our brand.

Innovative Product Leader

Product Leader
Collaborated closely with Apple’s B2B marketing teams to elevate our product brand, refine marketing strategies, and optimize our market positioning. These collaborative efforts yielded exceptional results, driving a remarkable 120% growth across our product line, solidifying our presence in the market and amplifying our reach to a wider audience.

"Justin's expertise in cloud-based platforms is extraordinary. He has a vast knowledge of the tech stack in a way few people do. Together with his team, they consistently deliver apps prioritizing user experience, boasting cutting-edge features, and exhibiting highly maintainable code. This underscores Justin's deep expertise in the tech field. What I really like about Justin is that he can lead a team to execute, craft the experience, guide the architecture, write the code, and deeply support the team when needed. Justin exhibits that collaborative leadership is necessary to develop exceptional teams and products."

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Pioneering Product Disruptor

Elements CRM® is a CRM/ERP platform exclusively for small businesses and enterprises.


Founder, CEO, CTO and Chief Product Officer Ntractive®
CRM/ERP Product Design, Software Dev, Tech Innovation and UI/UX
Product - Elements CRM®

Pioneered Visionary CRM Products

Product Innovations
Founded and led the vision of a worldwide B2B SaaS CRM platform with groundbreaking technology innovations. These innovations caught the eye of Apple’s senior executive leadership, who recognized us for our innovation, slick product design, and user experience. As time passed, our customers became big fans of our product and brand, helping us establish our place in the market and creating product evangelists.

Raised Investment Capital

Zero to One Growth
Pioneered an innovative, scalable technology, a web application that looked and worked like a desktop application. This groundbreaking innovation led to raising 2.5+ million seed capital from Angel Investors and VC for go-to-market strategy and product launch.

Disrupted Global Business Markets

Growth Results
Adding 100 companies and thousands of business employees to the CRM B2B platform in the first 100 days. Partnered with Apple® to showcase our CRM products at Apple flagship stores worldwide, resulting in 80% growth YoY. Drove product and revenue growth in Europe, Japan, and China by localizing (i18n) our products for different cultures.

Product Domination

Converted Businesses To Our Products
Converted 80% of Apple Small business users from competing CRM platforms, including Salesforce, HubSpot, Zoho, and other CRM competitors, by creating a value-added product that spoke to the global business market. Ignited successful global product growth that cultivated consumer evangelists and revenue in US, Europe, Japan, and China. This strategy led to international product and sales growth of 45% YoY.

"Justin has an astonishing wealth of knowledge and skills that are hard to find in C-level leadership nowadays. I'm continually inspired by his vision, innovative ideas, and overall passion for design. He repeatedly elevated the standard of our projects with his years of experience and innate ability to foster a collaborative and supportive team environment. Under his guidance, I have experienced both personal and professional growth that I attribute to his mentorship and commitment to nurturing talent within the department."

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Tech, Products, Design, UI, UX Kung-Fu

Skills, knowledge and expertise obtained through hard work


Justin Bartak Website UI/UX Design Image

"Justin is a great mentor, coach, and just an inspiring person. Two words can sum up Justin in the work environment "Team Player"! Justin is so supportive, engaging, and understanding of his people. He is always willing to listen. He builds great relationships, partnerships, and inspires loyalty by cultivating, curating, and growing the most positive traits, skills, and behaviors possible from his people. Justin chooses to elevate people by giving them the tools, knowledge, and guidance they require to be successful in their roles. Justin believes his people are his most valuable asset."

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Product Marketing That Users Are Obsessed With

Product Marketing That Creates Evangelists


Founder and Chief Product Officer Gro Software®
Website Product Marketing and Branding for Gro CRM®

Chief Design Officer and CMO Norhart®
Product Marketing and Branding for Norhart®

Chief Design Officer Norhart®
Created Building Design Language, Branding, Facade and Interior for Norhart®

Founder, CEO, CTO and CPO Ntractive®
Apple® and Ntractive® Joint Product Marketing Partnership

Design Driven Product Marketing

Visual Product Eye Candy That Sells
Explored and solved complex business and technology issues. Conducted consumer, competitive, and market research to create financial models, roadmaps, and strategies for continued growth. Kept moving the technology, products, and customer experience in the right direction by establishing a strategic business planning process.

Create Product Evangelists

Fans Obsessing Over Product
Drove the end-to-end execution and delivery of a scalable global consumer experience platform. Led teams and resources across the organization to deliver and launch products on schedule. Very skilled at making fast decisions on the fly to clear obstacles and roadblocks that would impede product launches.

Product Marketing Results

Legendary Customer Engagement
Developed the vision to better serve consumers and translated it into key priorities and new growth opportunities. Gathered consumer, marketplace, and business insights to connect the dots, elevate trends, and generate new ideas.

"Without hesitation, he has been one of the best managers I've had in my entire career; he genuinely cares for the well-being and development of his team. It doesn't take long to see how he inspires and empowers those around him, creating an atmosphere where everyone feels valued and encouraged to contribute their best. His compassion and honest interest in the success of each individual make him a truly exceptional leader. His guidance and support create a sense of camaraderie beyond the typical manager-employee relationship."

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Brand Identity

Building brand recognition and equity that creates fans and evangelists



Gro CRM®, Ntractive® and Norhart®
Brand Identity

"While working alongside Justin, I observed his knack for steering success by utilizing cutting-edge technology platforms and innovative design strategies. His leadership in developing customer-centric technology and his dedication to fostering innovation have played a pivotal role in driving Norhart's growth and achievements. In addition to his remarkable professional talents, Justin is a genuine and approachable individual who always goes the extra mile to support and mentor his colleagues. His dedication to excellence in every aspect of his work is commendable."

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Builds Remote Cross-Functional Teams

Justin cultivates, coaches, and mentors his teams. Go #Team404!


Cultivates and Grows Leaders

Daily Standup and 1:1
Expertise in managing and building high-performance leaders, teams, and talent from diverse business units within the organization (Software Engineering, UX Design, Creative, Marketing, IT, Finance, Customer Success and Operations).

Remote Cross-Functional Teams

Recruit, Mentor, and Coach
Strong Background in fostering a culture of innovation by assembling remote cross-functional high-performance teams in various departments. This is achieved through strategic recruitment, mentorship, and empowerment of top-tier talent.

"As a leader, Justin's approach is nothing short of transformational. His deep understanding of the values of each team member allows him to tap into their unique strengths, driving inspiration within cross-functional and diverse teams. Justin fosters an environment of personalized communication, granting the flexibility for team members to make meaningful contributions while effortlessly removing hurdles in their path."

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Personality

When I'm not at work, you can find me traveling, working out, taking photos, and spending time with my family


Photography by - Justin Bartak